Simchick - Milwaukee Brewers

This logo if for the Milwaukee Brewers baseball team. I've always had a strong liking for the logo and I think it does a great job combining the lowercase initials "m" and "b" to create the image of a baseball glove. It is easily identifiable; if you have never before seen the logo you can put two and two together and realize it is a symbol of the Brewers-- the glove shows it is a baseball team while the letters "m" and "b" abbreviate the team name.

The logo was the result of a contest that the Brewers held in 1977 inviting designers to create the new logo for the ball club. It was created by Tom Meindel who at the time was an Art History student at the University of Wisconsin-Eau Claire.